branding + experiential

Kipling Make Happy Campaign

More than a campaign, Make Happy is a movement — one that captures the playful, feel-good outlook of the brand and reminds people that happy moments can happen anywhere, anytime. Kicking off in New York City, Kipling shared happiness by surprising unsuspecting commuters with tokens to brighten their day such as complimentary sweet treats, pre-filled transit cards, passes to museums and fitness classes, Kipling swag, and much more. In addition, Kipling Make Happy-ers visited select offices throughout the city to surprise nominated employees with moments of happiness inspired by his or her own personal interests and tastes. The day wrapped up with a surprise musical performance by American indie pop band MisterWives and a celebration.

Complimentary branded coffee cups, sweet treats and “Make Happy” postcard

Kipling Make Happy-er giving out flowers on the street to strangers

Bike giveaway for the Make Happy #winthewindow sweepstakes

Make Happy video playing in Times Square

Kipling Summer Campaign with Gina Rodriguez

As part of the Back to School Summer campaign, Gina Rodriguez was the Kipling brand ambassador, visiting various college campuses across the country for a day of fun activities and giveaways. College students were able to take pictures with Gina in the retro photo booth bus, sign the Kipling yearbook chalkboard as well as play fun games such as Jenga to win Kipling back to school gear and swag. Also, a few lucky nominees received special gifts as a thank you from Kipling for making others happy.

Kipling Back to Campus with Gina Rodriguez Event Video

Macys.com Brand Shop

STK OUT Grand Opening

As an extension of it’s brand, the trendy steakhouse STK opened a kiosk in Bryant Park called STK OUT, serving a take-away only menu. For it’s grand opening event, servers/promo models on roller skates in hot pink shorts, matching the logo colors, offered up the signature wagyu beef Lil’ Brgs to guests and signature sweets from the STK OUT branded ice cream cart while guests enjoyed music by DJ Martial. STK branded swag was given to guests as well as loyalty cards that they can use when they visit to receive a free shake.

STK OUT Roller Skating Server with Sweets for Commuters

STK OUT Sandwich and Tater Tot Containers

Oracle OpenWorld

Oracle OpenWorld is an annual four day business and technology conference where attendees can stay up-to-date on cutting-edge technology including cloud platforms, Artificial Intelligence and machine learning as well as Oracle's latest release information and other hot industry topics. Attendees get a taste of what Oracle has road-mapped for the year ahead.

Oracle OpenWorld Welcome and Itinerary

Oracle Autonomous Database was hooked up to retro arcade games so you can see your data live on the Autonomous Database dashboard.

In Duke’s escape rooms, attendees could test their Java skills against the clock.

Paws & Relax gave attendees a chance to take a break and play with puppies that were also available for adoption.

The more Oracle booths and demos attendees visited, the more prizes they received.

Performances by John Mayer and Flo Rida at the Chase Center CloudFest Customer Appreciation Event

Attendees enjoyed a movie night at Oracle Park where they watched Mission: Impossible - Fallout.

Fitness activities were available to all attendees at Oracle Park, such as morning yoga and stair climbing.

First 200 attendees to go to yoga class received an Oracle branded yoga mat.

Oracle Designed for Change Campaign

Designed for Change is a Oracle Cloud Infrastructure (OCI) campaign geared towards IT leaders that advocates how Oracle Cloud is the first cloud designed to deliver better performance, manageability, security, and efficiency to any workload and application, so your business can spend less time managing IT and more time innovating.

LinkedIn Carousel Ads

Organic + Paid Social Media Animation Series

IT Leader’s Guide HTML Interactive eBook VIEW EBOOK — IT Leader’s Guide HTML Interactive eBook **VIEW EBOOK**

Designed for Change IT Solution Brief VIEW IT BRIEF — Designed for Change IT Solution Brief **VIEW IT BRIEF**

Kipling Spring Campaign

The Kipling brand is all about living a colorful life and bringing happiness wherever you go. Be who you are and who you were meant to
be. Go places you’ve never been before. Embrace new experiences. Dare to live the life you’ve always wanted. Surround yourself with kind people. The Kipling Spring campaign embraces this mindset with effortless style.

DraftKings Sportsbook

DraftKings believes life’s more alive with skin in the game. For that reason, they’re committed to responsibly creating the world’s favorite games and betting experiences to forever transform the manner in which people experience sports. Their mantra: let’s make it reign.

Sportsbook OOH Tennis Promo Video

Chevron Digital Core Communications Campaign

Digital Core is the replacement of multiple, outdated enterprise systems with one integrated, cloud-based foundation that will power the competitive edge. The campaign value cloud puzzle graphic pairs brand warm and cool colors together to create distinction between the different values that make up the value cloud. The client’s ask was to create a fun game aspect to this campaign, which is why the cloud puzzle concept was developed, using dynamic and vibrant colors from the brand color palette. This concept won a best of brand award in the following categories: best use of color, best use of icons, and best video.

Digital Core Campaign Video

Chevron Oils Planning Conference

The Chevron Oils Planning Conference is an annual gathering of employees from refineries, market centers, and technology teams who strive to increase returns across value chains. Attendees meet to discuss their vision for the year as well as strategies that lead to enterprise profit improvement.